Mauricio Alarcón is a New York-based Creative Director and writer. His work has been praised by CNN, ABC, Huffington Post, Forbes and Good Morning America; studied at marketing and design schools in the US, Australia, Canada and Spain. His campaigns for Nike, Swatch, Burger King, Ocean52 and Cadbury, to name a few, have been awarded at the best advertising shows in the world. These include Cannes, Eurobest, Epica, El Sol, Fiap, and The One Show. He’s a member of the executive advisory board for Ocean52, the first beverage company in the world, that invests 52% of its profits into ocean conservancy. Outside the world of marketing, Mauricio is a surfer, cinema addict, consumer of art and avid traveler. He’s the father of two babies: Conquistadors, Brooklyn, and a beautiful girl named Chloé.

 

PRESS & AWARDS

2018 | CNN | Payless Fools Influencers

2018 | ABC News | Payless Dupes Fashion Influencers

2018 | Forbes | Payless Brilliant Stunt

2018 | AdWeek | Fake Luxury Store by Payless

2018 | Little Black Book | Fashion Influencer Prank

2018 | Bronze | Epica Awards | Ocean52

2018 | Lürzer’s Archive | Ocean52

2018 | Applied Arts | Design Thinkers

2018 | RGD | Design Thinkers, Toronto

2018 | AdWeek | Ocean52

2018 | AdForum | Top 5 | Ocean52

2018 | Culture Pub | Ocean52

2017 | AdForum | Airbnb

2016 | Gold | Best Design Awards | Cadbury & Oreo

2016 | Ad Age | Cadbury & Oreo

2016 | Finalist | AGDA, Australia | Cadbury & Oreo

2016 | LBB | The Natural Confectionery Co | Being A Kid Never Changes

2016 | Saatchi Global | The Natural Confectionery Co

2016 | Campaign Brief | The Natural Confectionery Co | Being A Kid Never Changes

2015 | United States Patent Office | Surf Data Fin | US Patent No 9,045,202

2015 | Lürzer's Archive | Directorial Debut | Vol 5 - 2015 | Unistraw "Baby Teeth"

2015 | Best Ads of TV Australia | Unistraw TV Commercial "Baby Teeth"

2015 | Ad Age Creativity | Unistraw TV Commercial "Baby Teeth"

2014 | Ad Age | Burger King brings back Crispin's Chicken Fries Ads

2014 | Wikipedia | Crispin Porter + Bogusky "Chicken Fries" Ads Reused

2013 | Merit Award | One Show | Art Directors Club "Dog"

2013 | Epica Annual, France | Selection | Art Directors Club "Let The Art Decide"

2013 | Lürzer's Archive, Germany | Vol 3 - 2013 | Art Directors Club "Let The Art Decide"

2013 | Little Black Book | Art Directors Club "Dog"

2012 | Apar TV Paris | Art Directors Club "L' Art Juge La Pub"

2013 | Creativity Online - Advertising Age | Pick of the Day | Art Directors Club "Dog"

2012 | Art Directors Club | Dr. Sigmund Bulb

2012 | Lürzer's Archive | Interview Mauricio Alarcon, The Conquistadors Collective

2012 | Lürzer's Archive Germany | Vol 3 - 2012 | Hydroponic Surf

2012 | Creativity Online - Advertising Age | Pick of the Day | Hydroponic Surf

2012 | Ads Of The World | Selection | Hydroponic Surf

2012 | Epica Annual France | Selection | Hydroponic Surf

2011 | Creativity Online - Advertising Age Editor's Pick | E-mail T-Shirts

2010 | Markka Registrada | Cover & Article

2010 | Grand Prix TV & Design | Laus Design Awards | Government of Barcelona "Little Actions"

2010 | Gold TV | Laus Design Awards | Government of Barcelona "Little Actions"

2010 | Gold Outdoor | Laus Design Awards | Vueling Airlines "The Cloud Hunting Project"

2009 | Gold Magazines & Outdoor | El Sol Awards | Vueling Airlines "The Cloud Hunting Project"

2009 | Finalist Outdoor | El Sol Awards | Vueling Airlines "Escape"

2009 | Finalist TV | El Sol Awards | Burger King "Brats"

2009 | Silver Outdoor | Club de Creativos Spain | Vueling Airlines "Escape"

2009 | Gold Anuncios Magazine | Radio | No Todo Film Fest

2009 | Silver Ampe Media Awards | Burger King "Brats"

2008 | Ad Age | Agency Of The Year | Crispin Porter + Bogusky

2008 | Finalist TV | El Sol Awards | Burger King "Border Jumpers: France"

2008 | Finalist TV | El Sol Awards | Burger King "Border Jumpers: Portugal"

2008 | Finalist TV:20 | One Show | Burger King "Balloon"

2008 | Interactive Jury | One Show | Crispin Porter + Bogusky

2008 | Ad Week | Crispin's 15 Best Campaigns

2008 | AdLatina | Mauricio Alarcon | One Show Jury

2008 | Wave Festival Speaker | Crispin Porter + Bogusky & Burger King

2007 | MadinSpain Speaker | Crispin Porter + Bogusky

2007 | Silver TV | El Sol Awards | Burger King "Train"

2007 | Silver TV | El Sol Awards | Burger King "Woods"

2007 | Bronze TV | El Sol Awards | Burger King "Chicken Fries: Outcast"

2007 | Bronze TV | El Sol Awards | Burger King "Chicken Fries: Friends"

2007 | Finalist TV | Cannes Lions | Burger King "Chicken Fries: Friends"

2007 | Finalist TV | London Festival Awards | Burger King "Chicken Fries: Outcast"

2007 | Finalist TV | London Festival Awards | Burger King "Chicken Fries: Friends"

2007 | Creativity Online - Advertising Age Editor's Pick | Burger King "Chicken Fries"

2007 | Best Radio Ad Of The Year | Onda Awards Spain

2006 | Finalist Outdoor | Cannes Lions | Nike "Run Against the River: Self Steem"

2006 | Finalist Outdoor | Cannes Lions | Nike "Run Against the River: Race"

2006 | Finalist Outdoor | El Sol Awards | Nike "Run Against the River Campaign"

2006 | Finalist Outdoor | Laus Design Awards | Nike "Run Against the River: Campaign"

2006 | Club de Creativos Selection | Nike "Run Against the River: Campaign"

2006 | Lürzer's Archive Germany | Vol 3 - 2006 | Veet "Wax Museum of Veet"

2005 | Club de Creativos Spain Selection | Boulevard Rosa "Hug Stimulator"

2004 | Finalist Magazines | El Sol Awards | Dannon Maxifruit Yogurt

2003 | Silver Magazines | El Sol Awards | Hydroponic Surf "Toilet + Bathtub + Freezer"

2002 | Silver Magazines | Fiap Argentina | El Sol Awards | Swatch "Turtle" "Fish"

2002 | Bronze Magazines | Fiap Argentina | Mosquito

2001 | Silver Outdoor | Cannes Lions | Swatch Scuba "Turtle + Fish"

2001 | Silver Print | Cannes Lions | Swatch Scuba "Turtle + Fish"

2001 | Finalist Print | Cannes Lions | Juanita Hot Sauce "Face"

2001 | Gold Magazines | El Sol Awards | Swatch Scuba "Turtle + Fish"

2001 | Gold Magazines | Eurobest UK | Swatch Scuba "Turtle + Fish"

2001 | Finalist Magazines | Eurobest UK | Halita "Motorcyclist"

2001 | Silver Magazines | Fiap Argentina | Halita "Motorcyclist"

2001 | Finalist Magazines | Fiap Argentina | Juanita Hot Sauce "Face"

2001 | Finalist Magazines | Fiap Argentina | Juanita Hot Sauce "Bath"

2001 | Halita: Puppets | Adlatina

2001 | Finalist TV | London Festival Awards | Halita "Puppets"